Onething Design vs ANML: full comparison for 2026
Quick verdict
Onething Design (3.8/5) edges ahead of ANML (3.8/5) overall. Onething Design is the better choice for companies needing one studio that covers BFSI, consumer, enterprise, healthcare, and automotive without switching vendors per vertical.. ANML is the stronger option for b2B, healthcare, and AI startups wanting a very small, senior team rather than a larger studio.. The right choice depends on your project size, budget, and required tech stack.
Onething Design vs ANML: head-to-head summary
| Criterion | Onething Design | ANML |
|---|---|---|
| Founded | 2015 | 2012 |
| HQ | Gurugram, India (also Bangalore and San Francisco) | United States (specific city not published) |
| Team size | 52–73 | ~10 (per LinkedIn) |
| Rating | 3.8 / 5 | 3.8 / 5 |
| Best for | Companies needing one studio that covers BFSI, consumer, enterprise, healthcare, and automotive without switching vendors per vertical. | B2B, healthcare, and AI startups wanting a very small, senior team rather than a larger studio. |
| Pricing model | Fixed project, dedicated team | Fixed project |
| Min. engagement | $10K (per company website; independently unverifiable) | Not published |
| Primary tech stack | Figma, Sketch, Adobe Creative Suite | Figma, Sketch |
| Industries served | Financial services / fintech, Consumer products, Enterprise transformation, Healthcare, Automotive & mobility | Healthcare, SaaS / B2B software |
Onething Design vs ANML: overview
Onething Design
Onething Design took its current name in 2015, renamed from a 2014 predecessor ('Ketchup Designs Studio'), so the founding year is treated as approximate. Headquartered in Gurugram, India with additional locations in Bangalore and San Francisco, the studio reports 52–73 employees depending on source. What sets Onething apart is industry breadth: BFSI, consumer products, enterprise, healthcare, and automotive, all served from one team rather than a single-vertical specialty.
ANML
ANML (Animal) was founded in 2012. Its HQ isn't explicitly published in available sources, so it is treated here as a US-based boutique without stating a specific city. Team size is genuinely small — one source cites 10 employees on LinkedIn — and the agency positions itself as a boutique UI/UX design shop concentrated on B2B, healthcare, and AI clients.
Services and capabilities: Onething Design vs ANML
| Capability | Onething Design | ANML |
|---|---|---|
| Product design | ✓ | ✓ |
| UX research | ✓ | ✓ |
| Branding | ✓ | ✗ |
| Web development | ✗ | ✗ |
| Mobile development | ✗ | ✗ |
| Design systems | ✗ | ✗ |
Tech stack comparison: Onething Design vs ANML
| Framework / platform | Onething Design | ANML |
|---|---|---|
| Figma | ✓ | ✓ |
| Webflow | N/A | N/A |
| React | N/A | N/A |
| Framer | N/A | N/A |
| Adobe Creative Suite | ✓ | N/A |
| Design systems/Storybook | N/A | N/A |
| After Effects | N/A | N/A |
Pricing comparison: Onething Design vs ANML
| Criterion | Onething Design | ANML |
|---|---|---|
| Minimum engagement | $10K (per company website; independently unverifiable) | Not published |
| Engagement models | Fixed project, Dedicated team | Fixed project |
| Rate transparency | Minimum disclosed | Minimum disclosed |
| Price tier | Accessible | Mid-market |
Target audience comparison: Onething Design vs ANML
| Dimension | Onething Design | ANML |
|---|---|---|
| Best company size | Startup to mid-market | Startup to mid-market |
| Best industries | Financial services / fintech, Consumer products, Enterprise transformation | Healthcare, SaaS / B2B software |
| Best use cases | BFSI product design for a bank or insurer, Automotive digital interface design | B2B SaaS product design for a small, senior team, Healthcare product UX with a boutique studio |
| Typical project type | Fixed project | Fixed project |
Onething Design vs ANML: pros and cons
| Onething Design | |
|---|---|
| + | Covers five distinct industries from a single team, useful for clients working across multiple verticals |
| + | US (San Francisco) and India (Gurugram, Bangalore) footprint supports round-the-clock delivery |
| + | $10K minimum engagement (per company website; independently unverifiable) is accessible relative to most peers in this roster |
| + | A decade of operation under its current name, with roots stretching back further |
| - | Founding year is approximate — the studio was renamed from an earlier predecessor in 2015 |
| - | Its broad five-industry positioning gives up some vertical-specific depth compared with specialists like UXDA |
| - | Reported employee count varies by source (52–73), making capacity planning less precise |
| ANML | |
|---|---|
| + | 13 years of continuous operation since 2012 |
| + | Very small (~10 person) team means direct access to senior designers on every project |
| + | Focused specifically on B2B, healthcare, and AI rather than spreading across unrelated verticals |
| + | Boutique scale keeps overhead — and likely pricing — lower than mid-size studios |
| - | HQ city is not explicitly published in available sources, making delivery-location verification harder |
| - | A ~10-person team caps capacity for large or multi-workstream programs |
| - | Minimum engagement is not published, so budget planning requires a direct conversation |
Who should choose Onething Design?
Onething Design is the right choice for companies needing one studio that covers BFSI, consumer, enterprise, healthcare, and automotive without switching vendors per vertical..
Unusually broad five-industry coverage from one team, with delivery presence spanning the US and India. Minimum engagement starts at $10K (per company website; independently unverifiable). Works best with clients in Financial services / fintech, Consumer products, Enterprise transformation, Healthcare, Automotive & mobility.
Who should choose ANML?
ANML is the right choice for b2B, healthcare, and AI startups wanting a very small, senior team rather than a larger studio..
One of the smallest teams in this roster, offering the most senior-to-client ratio for B2B, healthcare, and AI work. Minimum engagement starts at Not published. Works best with clients in Healthcare, SaaS / B2B software.
Decision matrix: Onething Design vs ANML
| Your situation | Recommended choice |
|---|---|
| You need full-ownership delivery on a defined project scope | Onething Design |
| You need a large dedicated team for an ongoing programme | Onething Design |
| Your budget is at the lower end | Compare: Onething Design ($10K (per company website; independently unverifiable)) vs ANML (Not published) |
| You need specialist depth in a specific vertical | Onething Design |
| You need staff augmentation or team extension | Neither; consider alternatives that offer staff aug |
| You need consulting before committing to a build | Both may offer discovery engagements |
Use case fit: Onething Design vs ANML
| Use case | Onething Design fit | ANML fit | Winner |
|---|---|---|---|
| BFSI product design for a bank or insurer | Strong | Limited | Onething Design |
| Automotive digital interface design | Strong | Limited | Onething Design |
| B2B SaaS product design for a small, senior team | Limited | Strong | ANML |
| Healthcare product UX with a boutique studio | Limited | Strong | ANML |
| Fixed-price product build | Limited | Limited | Both equally |
| Dedicated design team augmentation | Limited | Limited | Both equally |
Verdict: Onething Design vs ANML
Onething Design (3.8/5) is the stronger overall choice for most Product Design projects. Unusually broad five-industry coverage from one team, with delivery presence spanning the US and India. It is best for companies needing one studio that covers BFSI, consumer, enterprise, healthcare, and automotive without switching vendors per vertical..
ANML (3.8/5) is the better choice when b2B, healthcare, and AI startups wanting a very small, senior team rather than a larger studio.. If your situation matches those criteria, ANML is a competitive option.
Related comparisons
Onething Design vs ANML FAQ
Is Onething Design better than ANML?
Onething Design (3.8/5) scores higher overall, but "better" depends on your use case. Onething Design is better for companies needing one studio that covers BFSI, consumer, enterprise, healthcare, and automotive without switching vendors per vertical.. ANML is better for b2B, healthcare, and AI startups wanting a very small, senior team rather than a larger studio..
How do Onething Design and ANML differ in pricing?
Onething Design uses fixed project, dedicated team pricing with a minimum engagement of $10K (per company website; independently unverifiable). ANML uses fixed project pricing with a minimum engagement of Not published. Neither firm publishes a full rate card; a discovery call is required for project-specific quotes.
Which is better for enterprise: Onething Design or ANML?
Onething Design is the larger team and typically the better enterprise-scale choice. For very large programmes, verify team size and compliance coverage directly with each agency before shortlisting.
What are the main differences between Onething Design and ANML?
Onething Design's primary differentiator is: unusually broad five-industry coverage from one team, with delivery presence spanning the us and india. ANML's primary differentiator is: one of the smallest teams in this roster, offering the most senior-to-client ratio for b2b, healthcare, and ai work. They also differ in team size (52–73 vs ~10 (per LinkedIn)), minimum engagement ($10K (per company website; independently unverifiable) vs Not published), and primary industries served (Financial services / fintech, Consumer products vs Healthcare, SaaS / B2B software).
Verify all details directly with each agency before making a decision.