Onething Design
One product design team spanning BFSI, healthcare, and automotive.
What is Onething Design?
Onething Design took its current name in 2015, renamed from a 2014 predecessor ('Ketchup Designs Studio'), so the founding year is treated as approximate. Headquartered in Gurugram, India with additional locations in Bangalore and San Francisco, the studio reports 52–73 employees depending on source. What sets Onething apart is industry breadth: BFSI, consumer products, enterprise, healthcare, and automotive, all served from one team rather than a single-vertical specialty.
Onething Design was founded in 2015 and is headquartered in Gurugram, India (also Bangalore and San Francisco). The firm employs 52–73 people and works primarily with clients in Financial services / fintech, Consumer products, Enterprise transformation, Healthcare, Automotive & mobility sectors. Its primary differentiator is: Unusually broad five-industry coverage from one team, with delivery presence spanning the US and India.
Onething Design tech stack and services
| Service area | Details |
|---|---|
| BFSI product design for a bank or insurer | Available for Financial services / fintech, Consumer products, Enterprise transformation, Healthcare, Automotive & mobility clients |
| Automotive digital interface design | Available for Financial services / fintech, Consumer products, Enterprise transformation, Healthcare, Automotive & mobility clients |
| Multi-vertical enterprise product portfolio | Available for Financial services / fintech, Consumer products, Enterprise transformation, Healthcare, Automotive & mobility clients |
Onething Design use cases
Short answer: Onething Design is best suited for companies needing one studio that covers BFSI, consumer, enterprise, healthcare, and automotive without switching vendors per vertical..
| Use case | Industries | Approach |
|---|---|---|
| BFSI product design for a bank or insurer | Financial services / fintech, Consumer products | Figma, Sketch |
| Automotive digital interface design | Financial services / fintech, Consumer products | Figma, Sketch |
| Multi-vertical enterprise product portfolio | Financial services / fintech, Consumer products | Figma, Sketch |
Onething Design pricing
Short answer: Onething Design uses a fixed project, dedicated team pricing approach. Minimum engagement starts at $10K (per company website; independently unverifiable).
| Engagement model | Typical range | Best for |
|---|---|---|
| Fixed project | From $10K (per company website; independently unverifiable) | Well-defined scope |
| Dedicated team | Variable; depends on team size | Large programmes or team augmentation |
Onething Design pros and cons
| Advantages | Things to consider |
|---|---|
| +Covers five distinct industries from a single team, useful for clients working across multiple verticals | -Founding year is approximate — the studio was renamed from an earlier predecessor in 2015 |
| +US (San Francisco) and India (Gurugram, Bangalore) footprint supports round-the-clock delivery | -Its broad five-industry positioning gives up some vertical-specific depth compared with specialists like UXDA |
| +$10K minimum engagement (per company website; independently unverifiable) is accessible relative to most peers in this roster | -Reported employee count varies by source (52–73), making capacity planning less precise |
| +A decade of operation under its current name, with roots stretching back further |
Onething Design vs alternatives
How Onething Design compares to the other top Product Design agencies.
| Company | Best for | Key difference | Rating | Compare |
|---|---|---|---|---|
| Phenomenon Studio | Growing SaaS, fintech, and healthcare companies that need... | A 5.0 Clutch rating, HIPAA compliance, and NN/g certification back a full-cycle team that has shipped 120+ products behind $500M+ in client fundraising | 4.9 | Full comparison |
| IDEO | Large enterprises funding multi-year design transformation programs across... | The originating human-centered-design consultancy, with roughly 24 studios worldwide behind decades of enterprise case studies | 4.0 | Full comparison |
| Frog | Enterprises that need design covering both digital products... | Rare combined software-plus-hardware design capability (IoT, automotive, medical devices) at Capgemini Invent scale | 3.8 | Full comparison |
| R/GA | Global consumer or enterprise brands that want product... | Blends product design with marketing and brand strategy in one team, now operating independently after its 2025 buyout from IPG | 3.7 | Full comparison |
| Accenture Song | Large, regulated enterprises (banking, telecom, automotive) that need... | 36 global studios and 2,000+ specialists give it the largest footprint and compliance coverage in this list | 3.9 | Full comparison |
| Work & Co | Premium consumer and enterprise brands wanting design paired... | An engineering-led delivery model backing a client roster (Apple, IKEA, Nike, Disney) unusually strong for its headcount | 3.9 | Full comparison |
| Huge Inc | Large enterprise brands comfortable working with a big... | One of the largest, longest-running digital agencies in this list, now merged with Hero Digital under AEA Investors ownership | 3.7 | Full comparison |
| MetaLab | Well-funded SaaS and fintech teams that need a... | Design credits spanning Slack, Uber, Coinbase, and Midjourney give it one of the strongest SaaS/fintech portfolios in this roster | 4.1 | Full comparison |
| Clay | B2B SaaS, AI, and fintech companies seeking a... | A client roster (Coinbase, Uber, Meta, Google, Slack) that's unusually strong relative to its unconfirmed, boutique-scale headcount | 4.0 | Full comparison |
| ustwo | Enterprise and consumer product teams wanting a studio... | Pairs enterprise client work (JPMorgan) with self-published consumer product craft, proven by its own game Monument Valley | 4.2 | Full comparison |
| Ramotion | Startups and mid-market companies wanting brand identity and... | Combines brand identity work with UX/UI and app development for clients ranging from startups to Fortune 500 | 4.0 | Full comparison |
| Fireart Studio | Startups and mid-market companies wanting one studio to... | 700+ delivered projects for 200+ clients backed by an independently-verified 'Leading UX Design Team' Clutch recognition | 4.4 | Full comparison |
| Qubstudio | Fintech, logistics, and healthcare companies needing anything from... | #1 UX/UI agency on Clutch's 2026 rankings across 90+ reviews, with Red Dot Design Award recognition on top | 4.5 | Full comparison |
| Excited | SaaS and fintech product teams wanting a Clutch... | A repeat Clutch Top-5 global UX agency ranking, with roughly 70% of reviews specifically citing quality and creativity | 4.6 | Full comparison |
| Gapsy Studio | Fintech, SaaS, and healthcare teams wanting a perfect-rated... | A 5.0/5.0 Clutch rating across 52 reviews, backed by 13+ international awards from Behance, Awwwards, and FWA | 4.5 | Full comparison |
| Goji Labs | Startups, entrepreneurs, and nonprofits wanting strategy-led product design... | A 2025 Inc. 5000 honoree that explicitly extends beyond funded startups to nonprofits and individual entrepreneurs | 3.9 | Full comparison |
| Eleken | SaaS teams that want a predictable monthly subscription... | A subscription embedded-team model (~$6,599/month), SaaS-only, with a 4.9 Clutch rating across 200+ projects | 4.1 | Full comparison |
| UXDA | Banks and fintech companies that want a studio... | The only agency in this roster exclusively focused on financial services UX, with 150+ banking and fintech platforms shaped across 39 countries | 4.2 | Full comparison |
| Topflight Apps | Healthcare, fintech, and AI startups that prefer a... | A monthly-subscription engagement model built specifically around healthcare, fintech, and AI app development | 3.9 | Full comparison |
| UX studio | B2B SaaS teams with complex products that want... | A research-first methodology comparable in rigor to Phenomenon Studio's own discovery-first approach, applied specifically to complex B2B SaaS products | 4.3 | Full comparison |
| Halo Lab | E-commerce, marketing-site, and web-app teams wanting a Top-1... | A Top-1 Dribbble Team ranking worldwide plus 70+ design awards and a 4.9 Clutch rating across 60+ reviews | 4.4 | Full comparison |
| Spaceberry Studio | Budget-conscious SaaS, AI, and mobile app teams wanting... | One of the most accessible entry points in this roster via a subscription model rather than a large upfront fixed-price contract | 3.7 | Full comparison |
| ANML | B2B, healthcare, and AI startups wanting a very... | One of the smallest teams in this roster, offering the most senior-to-client ratio for B2B, healthcare, and AI work | 3.8 | Full comparison |
| Momentum Design Lab | Clients who specifically want a long-tenured Silicon Valley... | Nearly a quarter-century of continuous operation, one of the oldest boutiques in this list by founding date | 4.0 | Full comparison |
| The Gradient | Fintech, healthcare, and retail clients wanting an AI-native... | A deliberately small, AI-native studio with a notable client list (Qatar Airways, Philips, Daimler AG) unusual for its self-limited scale | 4.3 | Full comparison |
Onething Design FAQ
What is Onething Design?
Onething Design took its current name in 2015, renamed from a 2014 predecessor ('Ketchup Designs Studio'), so the founding year is treated as approximate. Headquartered in Gurugram, India with additional locations in Bangalore and San Francisco, the studio reports 52–73 employees depending on source. What sets Onething apart is industry breadth: BFSI, consumer products, enterprise, healthcare, and automotive, all served from one team rather than a single-vertical specialty.
How much does Onething Design charge?
Onething Design uses fixed project, dedicated team pricing. Minimum engagement starts at $10K (per company website; independently unverifiable). A discovery call is required to get project-specific quotes.
What tech stack does Onething Design use?
Onething Design works with Figma, Sketch, Adobe Creative Suite. Primary industries served include Financial services / fintech, Consumer products, Enterprise transformation, Healthcare, Automotive & mobility.
Is Onething Design right for enterprise?
Companies needing one studio that covers BFSI, consumer, enterprise, healthcare, and automotive without switching vendors per vertical.. 52–73 team size. Key consideration: Founding year is approximate — the studio was renamed from an earlier predecessor in 2015.
What are the best Onething Design alternatives?
The best alternatives to Onething Design depend on your use case. Top options are:
- Phenomenon Studio: a 5.0 clutch rating, hipaa compliance, and nn/g certification back a full-cycle team that has shipped 120+ products behind $500m+ in client fundraising
- IDEO: the originating human-centered-design consultancy, with roughly 24 studios worldwide behind decades of enterprise case studies
- Frog: rare combined software-plus-hardware design capability (iot, automotive, medical devices) at capgemini invent scale
Compare Onething Design with other Product Design agencies
Last reviewed: July 2026. Verify all details directly with Onething Design before making a decision.