R/GA vs Qubstudio: full comparison for 2026
Quick verdict
Qubstudio (4.5/5) edges ahead of R/GA (3.7/5) overall. Qubstudio is the better choice for fintech, logistics, and healthcare companies needing anything from a new MVP to an enterprise redesign.. R/GA is the stronger option for global consumer or enterprise brands that want product design bundled with marketing-led brand strategy.. The right choice depends on your project size, budget, and required tech stack.
R/GA vs Qubstudio: head-to-head summary
| Criterion | R/GA | Qubstudio |
|---|---|---|
| Founded | 1977 | 2006 |
| HQ | New York City, NY, USA | London, UK (Canary Wharf), Ukraine-based delivery team |
| Team size | ~2,000 | 51–200 (company states ~70 creative professionals) |
| Rating | 3.7 / 5 | 4.5 / 5 |
| Best for | Global consumer or enterprise brands that want product design bundled with marketing-led brand strategy. | Fintech, logistics, and healthcare companies needing anything from a new MVP to an enterprise redesign. |
| Pricing model | Project-based, retainer for ongoing programs | Fixed project, dedicated team |
| Min. engagement | Not published | $15K (per company website; independently unverifiable) |
| Primary tech stack | Figma, Adobe Creative Suite, After Effects | Figma, Sketch, Webflow |
| Industries served | Enterprise transformation, Consumer products, Media & entertainment | Financial services / fintech, Healthcare |
R/GA vs Qubstudio: overview
R/GA
R/GA was founded in 1977 in New York City and now operates across ten countries including Austin, London, São Paulo, Singapore, and Stockholm. After 23 years inside Interpublic Group, R/GA completed an independent buyout in March 2025 backed by private equity firm Truelink Capital — a recent structural change worth disclosing. Its differentiator is fusing digital product design with marketing and brand strategy, which shows up in strong enterprise and consumer platform work for large, recognizable brands.
Qubstudio
Qubstudio dates to around 2006 (some sources say 2007) and is headquartered in London's Canary Wharf with a Ukraine-based delivery team. The company describes roughly 70 creative professionals within a broader 51–200 employee band. Qubstudio's 2026 Clutch ranking places it #1 among UX/UI agencies with 90+ reviews, backed by Red Dot Design Award and UX Design Awards recognition. Client work spans fintech, logistics, healthcare, and EdTech, from new MVPs through enterprise-scale redesigns.
Services and capabilities: R/GA vs Qubstudio
| Capability | R/GA | Qubstudio |
|---|---|---|
| Product design | ✓ | ✓ |
| UX research | ✓ | ✓ |
| Branding | ✓ | ✗ |
| Web development | ✗ | ✗ |
| Mobile development | ✗ | ✗ |
| Design systems | ✗ | ✗ |
Tech stack comparison: R/GA vs Qubstudio
| Framework / platform | R/GA | Qubstudio |
|---|---|---|
| Figma | ✓ | ✓ |
| Webflow | N/A | ✓ |
| React | N/A | ✓ |
| Framer | N/A | N/A |
| Adobe Creative Suite | ✓ | N/A |
| Design systems/Storybook | N/A | N/A |
| After Effects | ✓ | N/A |
Pricing comparison: R/GA vs Qubstudio
| Criterion | R/GA | Qubstudio |
|---|---|---|
| Minimum engagement | Not published | $15K (per company website; independently unverifiable) |
| Engagement models | Fixed project, Retainer | Fixed project, Dedicated team |
| Rate transparency | Minimum disclosed | Minimum disclosed |
| Price tier | Mid-market | Accessible |
Target audience comparison: R/GA vs Qubstudio
| Dimension | R/GA | Qubstudio |
|---|---|---|
| Best company size | Startup to mid-market | Startup to mid-market |
| Best industries | Enterprise transformation, Consumer products, Media & entertainment | Financial services / fintech, Healthcare |
| Best use cases | Consumer platform redesign tied to a brand relaunch, Enterprise digital product with a marketing/campaign component | Fintech MVP launch design, Logistics platform UX overhaul |
| Typical project type | Fixed project | Fixed project |
R/GA vs Qubstudio: pros and cons
| R/GA | |
|---|---|
| + | Combines product design with marketing and brand strategy, useful when a client needs both from one vendor |
| + | Presence in ten countries spans North America, Europe, Latin America, and APAC |
| + | Nearly five decades of case studies and enterprise brand relationships |
| + | Now independently owned following its March 2025 buyout, after 23 years inside Interpublic Group |
| - | Still stabilizing operationally after a recent (2025) private-equity-backed ownership change |
| - | Marketing-first positioning means less pure product-design specialization than boutique studios |
| - | Scale and pricing suit large-brand budgets more than early-stage product teams |
| Qubstudio | |
|---|---|
| + | #1 UX/UI agency on Clutch's 2026 rankings across 90+ public reviews |
| + | Independently verified via Red Dot Design Award and UX Design Awards recognition |
| + | Nearly two decades of operation with a stable London HQ and Ukraine delivery team |
| + | Covers everything from MVP launches to enterprise digital transformation |
| - | Founding year is disputed between sources (2006 vs. 2007) — treated as approximate |
| - | Ukraine-based delivery team carries the same regional-continuity considerations as other Ukraine-rooted studios |
| - | The 51–200 directory band is wide; the company's own ~70 figure is more precise but self-reported |
Who should choose R/GA?
R/GA is the right choice for global consumer or enterprise brands that want product design bundled with marketing-led brand strategy..
Blends product design with marketing and brand strategy in one team, now operating independently after its 2025 buyout from IPG. Minimum engagement starts at Not published. Works best with clients in Enterprise transformation, Consumer products, Media & entertainment.
Who should choose Qubstudio?
Qubstudio is the right choice for fintech, logistics, and healthcare companies needing anything from a new MVP to an enterprise redesign..
#1 UX/UI agency on Clutch's 2026 rankings across 90+ reviews, with Red Dot Design Award recognition on top. Minimum engagement starts at $15K (per company website; independently unverifiable). Works best with clients in Financial services / fintech, Healthcare.
Decision matrix: R/GA vs Qubstudio
| Your situation | Recommended choice |
|---|---|
| You need full-ownership delivery on a defined project scope | R/GA |
| You need a large dedicated team for an ongoing programme | Qubstudio |
| Your budget is at the lower end | Compare: R/GA (Not published) vs Qubstudio ($15K (per company website; independently unverifiable)) |
| You need specialist depth in a specific vertical | R/GA |
| You need staff augmentation or team extension | Neither; consider alternatives that offer staff aug |
| You need consulting before committing to a build | Both may offer discovery engagements |
Use case fit: R/GA vs Qubstudio
| Use case | R/GA fit | Qubstudio fit | Winner |
|---|---|---|---|
| Consumer platform redesign tied to a brand relaunch | Strong | Limited | R/GA |
| Enterprise digital product with a marketing/campaign component | Strong | Strong | Both equally |
| Fintech MVP launch design | Limited | Strong | Qubstudio |
| Logistics platform UX overhaul | Limited | Strong | Qubstudio |
| Fixed-price product build | Limited | Limited | Both equally |
| Dedicated design team augmentation | Limited | Limited | Both equally |
Verdict: R/GA vs Qubstudio
Qubstudio (4.5/5) is the stronger overall choice for most Product Design projects. #1 UX/UI agency on Clutch's 2026 rankings across 90+ reviews, with Red Dot Design Award recognition on top. It is best for fintech, logistics, and healthcare companies needing anything from a new MVP to an enterprise redesign..
R/GA (3.7/5) is the better choice when global consumer or enterprise brands that want product design bundled with marketing-led brand strategy.. If your situation matches those criteria, R/GA is a competitive option.
Related comparisons
R/GA vs Qubstudio FAQ
Is R/GA better than Qubstudio?
Qubstudio (4.5/5) scores higher overall, but "better" depends on your use case. R/GA is better for global consumer or enterprise brands that want product design bundled with marketing-led brand strategy.. Qubstudio is better for fintech, logistics, and healthcare companies needing anything from a new MVP to an enterprise redesign..
How do R/GA and Qubstudio differ in pricing?
R/GA uses project-based, retainer for ongoing programs pricing with a minimum engagement of Not published. Qubstudio uses fixed project, dedicated team pricing with a minimum engagement of $15K (per company website; independently unverifiable). Neither firm publishes a full rate card; a discovery call is required for project-specific quotes.
Which is better for enterprise: R/GA or Qubstudio?
Qubstudio is the larger team and typically the better enterprise-scale choice. For very large programmes, verify team size and compliance coverage directly with each agency before shortlisting.
What are the main differences between R/GA and Qubstudio?
R/GA's primary differentiator is: blends product design with marketing and brand strategy in one team, now operating independently after its 2025 buyout from ipg. Qubstudio's primary differentiator is: #1 ux/ui agency on clutch's 2026 rankings across 90+ reviews, with red dot design award recognition on top. They also differ in team size (~2,000 vs 51–200 (company states ~70 creative professionals)), minimum engagement (Not published vs $15K (per company website; independently unverifiable)), and primary industries served (Enterprise transformation, Consumer products vs Financial services / fintech, Healthcare).
Verify all details directly with each agency before making a decision.